Meet the Team

Walk San Francisco is San Francisco’s pedestrian advocacy group. Walk SF and its members are making San Francisco a more livable, walkable city and reclaiming our streets as shared public space for everyone to enjoy.




Nicole Ferrara, Executive Director Nicole Ferrara Headshot

Nicole leads Walk San Francisco’s policy and programmatic work, strategic communications, administration and operations. Nicole came to Walk SF in 2013, and has worked to win the City of San Francisco’s adoption of Vision Zero, build a Vision Zero Coalition of community based organizations, change policies to prioritize people on foot, and win funding for improvements to the walking environment. Prior to joining Walk SF, Nicole worked as a consultant providing bicycle and pedestrian planning services to the Alameda County Transportation Commission and the San Francisco Department of Public Health’s Program on Health, Equity and Sustainability. Nicole also worked at Prevention Institute, training communities across the U.S. on policy and media advocacy strategies for healthy, equitable places. Nicole is the chair of the Vision Zero Network’s Advisory Committee, and serves on the board for the Alliance for Biking and Walking. Nicole has served on the Caltrans District 4 Pedestrian Advisory Committee and the City of Berkeley Transportation Commission. Nicole holds a Masters in Public Health and a Masters in City and Regional Planning from the University of California, Berkeley, and a Bachelor of Arts from the University of Southern California. Contact via email.


Natalie Burdick, Outreach Director

Natalie Burdick Headshot

Natalie directs Walk SF’s membership, volunteer, community events, communication and outreach programs. She partners with community members, nonprofit groups, and agency and elected staff, to build awareness and support for pedestrian safety, including advancing Walk SF’s Vision Zero effort, a campaign to end all traffic-related deaths in ten years, and currently serves on the Market Street Community Advisory Council. Natalie joined Walk SF in 2012 after five years in marketing and development at Santa Monica’s Heal the Bay, where she grew the environmental nonprofit’s social media, third party events, and managed direct marketing programs for the 10,000 member organization. Prior to her water-quality advocacy experience, she spent fifteen years in executive marketing, product marketing, and project management roles in customer relationship management (CRM) and open source start-ups in the software industry. Ms. Burdick has a Bachelor of Arts in Economics from the University of California Los Angeles. Contact via email.


Cathy DeLuca, Walk SF Program and Policy Manager

Cathy DeLuca, Policy and Program Manager

Cathy came to Walk SF in 2015 and manages Walk SF’s Safe Routes to School staff and policy outreach efforts with Vision Zero Coalition and community members to advance the Vision Zero campaign. Cathy comes to Walk SF with a background in Safe Routes to School, active transportation and urban planning. For two years, she served as the Coordinator of San Ramon Valley Street Smarts, a program delivering traffic safety education and walking/biking encouragement solutions to 33 schools. Cathy collaborated with a broad coalition of stakeholders including the police, elected officials, city staff, school personnel, PTA, and community members to successfully implement the program. Previously, she provided bicycle and pedestrian planning services to the Alameda County Transportation Commission, the City of San Jose, and the Santa Cruz County Regional Transportation Commission, organizing Santa Cruz’s first Open Streets event. Ms. DeLuca holds a Masters in Urban Planning from San Jose State University. Contact via email.


Josie Ahrens, Neighborhood Organizer

Walk SF Neighborhood Organizer, Josie AhrensJosie organizes community members to advocate for projects that foster walkability and reclaim streets as shared public space, including leading the Green Connections campaign to implement a citywide networks of safe, traffic calmed, and ecologically sustainable streets that connect people to parks, open space and the waterfront. Josie also works to ensure that developers are integrating pedestrian safety and walkability, and supports other transformative projects, such as plazas, living alleys, and intersection murals. Prior to joining Walk SF in 2016, Josie was a City Hall Fellow at the San Francisco Municipal Transportation Agency (SFMTA) where she helped coordinate the development of the Agency’s five year $3.4 billion capital budget. In addition, she has previously worked as a community organizer advocating for workers’ rights in Los Angeles and affordable housing in Minneapolis. Having grown up in a union household in Los Angeles, Josie has a deep personal and professional commitment to social justice and equity. She holds a Bachelor of Arts in Geography and Urban Studies from Macalester College. Contact via email.


Brian Haagsman, Walk SF Outreach Coordinator

Brian Haagsman, Outreach Coordinator

Brian supports outreach efforts for Walk SF’s annual events, volunteer, and membership programs. Brian joined Walk SF in 2016, bringing a diverse background in fundraising, communications, and campaign management. Prior to Walk SF, he spent five years in fundraising at Stanford University. At Stanford’s Graduate School of Business, his responsibilities included executing reunion fundraising campaigns, organizing alumni volunteer engagement and development, and managing donor stewardship and communication. Previously, Brian held roles in marketing, communications, development, and social media at organizations including Edible Front Range Magazine and the University of Michigan, Ann Arbor. He holds a Bachelor of Arts in English Language and Literature from the University of Michigan, Ann Arbor. Contact via email.






Walk San Francisco Board Member Marselle Alexander Ozinskas Marselle Alexander-Ozinskas, President  Program Officer, S.D. Bechtel, Jr. Foundation
Walk SF Board Member Jihan Quail Jihan Quail, Vice President Business Development, North America, App Direct
Walk San Francisco Board Member Joseph Steinberger with Bud and Lou  Joseph Steinberger, Treasurer  Principal Environmental Planner, Bay Area Air Quality Management District
Walk San Francisco Board Member Josh Bingham Josh Bingham, Secretary Consumer Operations Strategist, Google Author, Pedestrianist blog
Meghan Arnold Meghan Arnold Independent Marketing Consultant
Walk San Francisco Board Member Rajni Bhatia Rajni Banthia, Ph.D Senior Project Manager, Resource Development Associates
Walk San Francisco Board Member Kimberly Conley Kimberly Conley Home and Business Area Networks Senior Product Manager, PG&E
Kimberlee Kimura San Mateo County Health System, Director of Administration
Walk San Francisco Board Member Brooke Kuhn Brooke Kuhn, MBA, MPH Executive Director, Girls on the Run of the Bay Area
Niko Letunic Principal, Eisen|Letunic – Transportation, Environmental and Urban Planning
Walk San Francisco Board Member Shaana Rahman Shaana A. Rahman Principal, Rahman Law PC, Civil Trial Attorney
Walk SF Board Member Luke Stewart  Headshot Luke Stewart Director of Design and Planning, Mission Bay Development Group LLC



Advisory Council

Sophie Maxwell Former San Francisco District 10 Supervisor, 2000-2011 Margie O’Driscoll Former Executive Director, American Institute of Architects, San Francisco Bonnie Nelson Founding Principal, Nelson\Nygaarrd Consulting Rodrigo Santos Principal & Co-Founder, Santos & Urrutia

Contact us

Walk SF Board Member Jihan Quail